Touring Pop-up Shop offers local people employment opportunities

This article has been submitted by FORGE Urban Revival

Forge Urban Revival is a unique pop-up shop concept touring Telford that will be offering the opportunity to experience some of Shropshire’s best artisanal products on offer.

Specialising in fresh locally produced food, hand crafted gifts and an industrial themed coffee shop, FORGE will tour four locations opening on Saturday 16 April in Wellington and then visiting Oakengates, Madeley & Ironbridge.

hazel
Jewellery from crafter Hazel

Each location will showcase both produce and crafts from each area and provide local entrepreneurs the opportunity to gain exposure for their products in this unique shopping environment. The initiative is happening thanks to Telford & Wrekin Council’s High Street Fund and will enable the money spent to be reinvested into the local community and create a positive high street life-cycle in all areas covered.

Striving wherever possible to source our food locally within the Shropshire area, we will offer great produce with less ‘food miles’ ensuring a more organic, seasonal end-product. Included in the menu will be gluten free products as well as a selection of items catering for various dietary requirements.

As Shropshire has such a wonderful array of talented artists and crafters, we are looking to unite them together in a modern industrial setting providing a platform to buy a ‘Made in Shropshire’ product at source from local artists – adding extra provenance to exciting products. Crafters will also offer various Masterclasses throughout the year sharing traditional skills back into the community.

Why FORGE?

FORGE Urban Revival – is a Wave-length Social Marketing CIC Telford based Social Enterprise project. The concept behind FORGE is to offer individuals the opportunity to develop a variety of skills, from product development and management right through to operational skills; or just providing practical opportunities to develop self-confidence within their community.

Ann Johnson, Director of Wavelength Social Enterprise Company, said “Having worked with so many talented people through our Junction Box programme it’s great to see their variety of skills supported by Telford &Wrekin council.

“The FORGE initiative will offer a platform to showcase their products to their local communities and inject life back into the market towns”

Having social value at its heart whether promoting local products, developing individuals or workshop participation, FORGE will offer something for the whole community.

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For more information on FORGE Urban Revival visit us at: http://www.forgeurbanrevival.co.uk

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